PACE conquers four markets nationwide in this summer long program. Teams of brand ambassadors distributed free samples of Tylenol's new product, Tylenol Cool Caps, to festival goers, tourists, and residents in Miami, upstate NY, New York City, and Denver. The Cool Caps allowed our Eskimo girls to beat the summer heat while they sampled, mingled, delivered trophies, and formed conga lines to create a general buzz about the new product. |
